Produced by HITOHATA, INC., ASAKUSA CULTURE & LIGHTS 2025 was held from Wednesday, December 3 to Sunday, December 7, 2025, at Sensoji Temple in Taito-ku, Tokyo (Organized by the ASAKUSA CULTURE & LIGHTS Executive Committee).

Digital animations utilizing cutting-edge technology and magnificent projection mapping inspired by Sensoji Temple’s 1,400-year history and culture were projected onto the temple’s Hozomon Gate, Five-Storied Pagoda, and the Important Cultural Property Nitenmon Gate.

Alongside the projection mapping, special daytime viewings were offered, allowing visitors to access the usually closed-to-the-public Denboin Garden—an officially designated scenic site—and the Emado Hall, where large ema votive paintings by historical artists such as Utagawa Kuniyoshi, Hasegawa Settan, and Henmi (Kano) Kazunobu are preserved. In addition, special nighttime viewings were held, offering visitors the opportunity to experience the Denboin Garden illuminated by enchanting lights.

As the first large-scale projection mapping event in the history of Sensō-ji, combined with a rare viewing opportunity— the first in seven years— of the scenic Denbōin Gardens and the Ema Hall, the projection mapping attracted over 150,000 visitors. Approximately 5,000 visitors attended the special daytime and nighttime admission events.

Event Overview

[Title]ASAKUSA CULTURE & LIGHTS 2025

[Dates]

Wednesday, December 3 – Sunday, December 7, 2025
5:30 PM – 9:30 PM

[Venue]Sensoji Temple (2-3-1 Asakusa, Taito-ku, Tokyo)

[Details & Admission]

① Projection Mapping at Sensoji Temple: Hozomon Gate / Five-Storied Pagoda / Important Cultural Property Nitenmon Gate

Digital animations using advanced technology and projection mapping inspired by Sensoji Temple’s 1,400 years of history and culture were projected onto the Hozomon Gate, the Five-Storied Pagoda, and the Important Cultural Property Nitenmon Gate.

• Dates & Time:
  Wednesday, December 3 – Sunday, December 7, 2025
  5:30 PM – 9:30 PM

• Location:
  Hozomon Gate, Five-Storied Pagoda, Nitenmon Gate, Sensoji Temple

• Admission:
  Free / No advance reservation required

• Number of visitors: approx. 150,000

② Special Daytime Viewing: Denboin Garden & Emado Hall

This paid, reservation-required daytime program allowed visitors special access to Denboin Garden—an officially designated scenic site normally closed to the public—and the Emado Hall, which houses large ema paintings created by historical artists such as Utagawa Kuniyoshi, Hasegawa Settan, and Henmi (Kano) Kazunobu.

• Dates:
  Wednesday, December 3 – Sunday, December 7, 2025

• Viewing Schedule (Entry Times):
  9:00 AM, 9:30 AM, 10:00 AM, 10:30 AM, 11:00 AM, 11:30 AM,
  12:00 PM, 12:30 PM, 1:00 PM, 1:30 PM, 2:00 PM, 2:30 PM, 3:00 PM (final entry)

• Approximate Duration: About 1 hour

• Capacity: 100 visitors per session

• Admission: 5,000 JPY (tax included) / Advance reservation required

• Capacity: 100 people per session
  Admission fee: 5,000 yen (tax included) — advance reservation required
  *Preschool children: free of charge
  *Discount for persons with disabilities: 4,000 yen (tax included)

• Number of visitors: approx. 2,000

③ Special Nighttime Viewing: Denboin Garden

This paid, reservation-required nighttime event offered visitors the chance to view the Denboin Garden illuminated with magical, atmospheric lighting.

• Dates:
  Wednesday, December 3 – Sunday, December 7, 2025

• Viewing Schedule (Entry Times):
  5:00 PM, 5:30 PM, 6:00 PM, 6:30 PM, 7:00 PM, 7:30 PM, 8:00 PM (final entry; garden closed at 9:00 PM)

• Approximate Duration: About 30 minutes

• Capacity: 100 visitors per session

• Admission: 3,000 JPY (tax included) / Advance reservation required

  *Preschool children: free of charge
  *Discount for persons with disabilities: 2,000 yen (tax included)

• Number of visitors: approx. 3,000

[Organizer] ASAKUSA CULTURE & LIGHTS Executive Committee
[Planning & Production] HITOHATA, INC.
[Special Cooperation] JTB Corp., TV Aichi

*This event was held with support from the Agency for Cultural Affairs, Government of Japan, FY2025 “Cultural Resources Utilization Program Subsidy (Projects Promoting the Use of Attractive Cultural Properties Throughout Japan).

[ASAKUSA CULTURE & LIGHTS 2025 official website]

https://www.asakusaculturelights.com/

[Official Photos]

[Main visual and event logo]

[B2 poster]

[A4 flyer]